Future of Internet Television
October 13th, 2008Ron Richards gave an awesome presentation about the future of internet television and what they are working towards at revision3.com. I’ve been watching rev3 stuff for a while and I agree with him that the convergence of the computer and the television is inevitable. Being able to watch high quality niche content on a HD tv is a dream that is going to be realized before we know it though there is still a debate on the best way to get there. I personally believe that the best way to get that content to the TV is not through a set top box distribution model that we have now with Apple TV, slingbox, Tivo, etc but fully integrated wifi tv and a built in video podcast subscribing system similar to what iTunes has now. Apple TV is not the future; just a bridge to that until a large television company realizes what a HUGE opportunity is currently being untapped. I think wireless keyboards in a living room setting is going to be commonplace within the next 10-20 years an a whole wave of new market for web enabled “TV apps” are going to emerge.
To me this is very exciting because when this happens, it will be a game changer. Of course we’ll always have network TV, but it will be possible for someone with a great idea, to create their own sustainable show and have it broadcasted to million as opposed to thousands a week like it is now with podcasts. It’s going to change the advertising game as well, creating a much longer longtail with higher ROI the more niche the program becomes. We’ve already seen game systems turn into very powerful computers, I think it’s only logical for televisions to evolve in a similar fashion.
Anyways, here’s Ron’s presentation. Good stuff.
