Jake Shimabukuro Just Performed at TED – Uke World Changed Forever

An article by Ryan    No Comments

Our friend Jake Shimabukuro just performed at TED and received a standing ovation. TED is an exclusive idea conference where the worlds brightest minds come together to present their ideas, research, creations, talents etc. Everyone who is in the audience is a scheduled presenter. You can say that it is a small conference of geniuses (in their respected fields).

Why does this change everything for the ukulele? Many of the people there are influencers to the highest degree, let me give you an example of the type of person in the audience

http://twitter.com/BillGates/status/8916544197

I think it is highly likely for the people there to go and spread the word about what the ukulele is capable of and we may see even MORE new ukulele players out there. There’s a trend at TED to have more and more web and technology speakers and if the uke catches on in that scene, it has the chance to go viral like no other instrument ever. This goes hand in hand with the mission of Ukulele Underground, to grow the next generation of ukulele players which is why, right now, I am losing my mind thinking of the possibilities this may bring.

Jake has been the perfect ambassador for the new wave of ukulele popularity. The entire idea of customer experience is to exceed expectations. Most who have never seen Jake perform before have no idea what the Ukulele is capable of. The juxtaposition between what they think is possible, and what he then demonstrates is possible is light years apart. This leaves a typical audience with a sense of awe and opens their mind to the possibility that the ukulele is a serious instrument.